Topics: Cultural/social factors

Volume 26, 2019/ 2020

Selling phones in African markets

Business Review

Volume 25, 2018/ 2019

Bartlett and Ghoshal

Business Review

Volume 24, 2017/ 2018

making connections

Business Review

Volume 22, 2015/ 2016

Bartlett and Ghoshal

Business Review

Volume 22, 2015/ 2016

Marketing Coca-Cola

Business Review

Volume 22, 2015/ 2016

Culture: Hofstede’s dimensions

Business Review

Volume 21, 2014/ 2015

Ten things you need to know about strategy

Business Review

Volume 20, 2013/ 2014

Tesco’s American adventure

Business Review

Volume 17, 2010/ 2011

10 reasons why strategic decisions can fail

Business Review

Volume 17, 2010/ 2011

Doing business in India

Business Review