Atkin Guitars: a classic niche market operation
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Topics: Theories of corporate strategy
David Neeleman’s airlines
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External economies of scale
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Ten things you need to know about Charles Handy
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How IKEA enters new markets
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Will Covid-19 lead to a new Great Depression?
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Edexcel entertainment pre-release: the UK music industry
Business Review
Competitive advantage
Business Review
The matrix
Business Review
Responsible business?
Business Review