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The global eyewear market

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TikTok and the product lifecycle

CASE STUDY

Svelte Jewellery

Monika Rau, owner of Svelte Jewellery, shares her experience of starting a new business

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This case study is relevant to the following topics in the AQA, Edexcel, OCR and WJEC/Eduqas A-level specifications:

■ entrepreneurs and leaders

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Previous

The global eyewear market

Next

TikTok and the product lifecycle

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